Can Carti handle my existing Gorgias support tickets or historical data?

Carti is designed as a proactive sales assistant for new customer interactions, focusing on driving conversions and answering product questions. It is not a helpdesk for managing existing tickets or historical support data. You would typically continue to use Gorgias for historical ticket management and agent-led support, or integrate Carti alongside your existing helpdesk solution.

Does Carti replace the need for a human support team?

Carti significantly reduces the volume of repetitive sales and product-related questions, freeing up your human team to focus on complex support issues. It enhances your team's efficiency by handling initial inquiries and proactive sales, but doesn't fully replace live agents for all nuanced support scenarios.

How does Carti's AI compare to Gorgias's AI agent?

Carti's AI is purpose-built for sales and product intelligence, automatically learning your entire Shopify catalog to provide specific, proactive sales assistance and recommendations. Gorgias's AI agent is focused on resolving support tickets, handling FAQs, and automating routine support tasks within a helpdesk context, with an additional per-conversation cost.

Is Carti really free, or are there hidden costs?

Carti offers a completely free tier for the first 100 customers and a 14-day free trial for everyone else. Our paid plans start free and scale based on visitor volume, not per ticket or per AI-resolved conversation, ensuring predictable and cost-effective pricing with no hidden AI agent fees.

What if I still need omnichannel support like email or social media?

Carti excels at on-site proactive sales and product Q&A. For comprehensive omnichannel support across email, social media, SMS, and voice, you would still need a dedicated helpdesk solution. Carti complements these tools by specializing in driving sales and reducing common product inquiries via chat.

Honest comparison

Carti vs Gorgias: Honest Comparison for Shopify Stores (2026)

Choosing the right customer engagement tool is crucial for Shopify success, and both Carti and Gorgias offer powerful solutions. While Gorgias is a well-established leader in the helpdesk space, Carti provides a specialized, AI-powered sales assistant designed to proactively drive revenue. This comparison will help you understand which platform aligns best with your store's priorities.

✓ Carti wins 6 of 11 feature categories against Gorgias. Try Carti free →

Carti wins

Ties

Gorgias wins

Carti 55%Gorgias 27%

About Gorgias

Gorgias strengths

150+ integrations — the widest integration ecosystem for Shopify helpdesks
No per-seat/agent fees — unlimited team members on all plans
Deep Shopify integration: process refunds, cancellations, and edits without leaving Gorgias
True omnichannel: email, chat, Facebook, Instagram, TikTok, WhatsApp, SMS, and voice
Macro and automation rules for repetitive support tasks
Established market leader in Shopify helpdesk space with large community

Gorgias limitations

Helpdesk-first — not designed for proactive sales or conversion optimization
Ticket-based pricing adds up quickly for high-volume stores
AI agent costs extra ($0.90–$1.00 per resolved conversation) on top of plan pricing
No proactive engagement features (exit intent, product recommendations, cart recovery)
Not an AI sales assistant — it answers support tickets, not converting browsers to buyers
Overkill for stores that primarily need a sales chatbot rather than full helpdesk
Setup is more complex — designed for support teams, not solo merchants

Feature-by-feature comparison

FeatureCartiGorgias

AI Product KnowledgeAI automatically ingests your entire Shopify product catalog, learning product attributes (sizing, materials, compatibility) for specific answers without manual training or knowledge base setup.AI agent handles FAQ responses, returns/refunds, and order management but requires initial setup for specific knowledge bases; it is support-focused rather than product-detail focused.

Proactive Sales EngagementUtilizes behavioral triggers like exit intent, scroll depth, and time-on-page to proactively engage shoppers with smart product recommendations and personalized prompts.Primarily reactive, responding to incoming support requests. Lacks built-in proactive features like exit-intent triggers or dynamic product recommendations for sales.

Cart Abandonment RecoveryOffers personalized re-engagement to recover abandoned carts, actively guiding browsers towards purchase based on their behavior and browsing history.Focuses on support inquiries. Does not include built-in proactive cart abandonment recovery features or personalized re-engagement for sales.

Setup Speed & Complexity5-minute install with zero coding and zero configuration headaches. Built for Shopify merchants for quick, plug-and-play deployment.Requires connecting support channels, configuring macros, and team training. Full setup can take several hours to days, designed for comprehensive support teams.

Shopify Integration DepthDeep, Shopify-native architecture integrated with products, orders, collections, and inventory, acting as a sales assistant directly within the Shopify ecosystem.Best-in-class Shopify helpdesk integration, allowing agents to view and edit orders, process refunds, and manage subscriptions directly from the interface.

Self-Improving AIThe AI gets measurably smarter from every real customer conversation, continuously improving its responses and sales effectiveness over time.AI agent improves with usage and feedback, primarily within a support context, learning from resolved tickets and FAQ interactions.

Analytics & AttributionRevenue attribution dashboard clearly shows which AI-assisted conversations drive sales, demonstrating 7-10% more top-line revenue from AI interactions.Provides comprehensive support analytics, including ticket volume, response times, and agent performance, but lacks direct revenue attribution for AI-driven sales.

Pricing Model & CostCompletely free for the first 100 customers, 14-day free trial, then free plans scaling with visitor volume. All AI capabilities are included without extra fees.Ticket-based pricing (e.g., $50/month for 300 tickets). AI agent costs an additional $0.90–$1.00 per resolved conversation on top of plan fees.

Omnichannel Support ChannelsPrimarily focused on on-site chat for proactive sales assistance and product Q&A within the Shopify store.True omnichannel platform supporting email, chat, Facebook, Instagram, TikTok, WhatsApp, SMS, and voice for comprehensive customer support.

Team Management & CollaborationDesigned as an AI sales assistant, not a multi-agent helpdesk. Focus is on automated sales interactions and conversion.No per-seat/agent fees, allowing unlimited team members. Robust features for team collaboration, macros, and automation for support agents.

Ecosystem & IntegrationsDeeply integrated within the Shopify ecosystem for sales, with a focus on core Shopify functions rather than broad third-party support tool integrations.Offers 150+ integrations, providing the widest integration ecosystem for Shopify helpdesks and connecting various support tools.

What makes Carti different

AI-Powered Proactive Sales, Not Just Support

Carti isn't just a chatbot; it's an intelligent sales assistant that actively guides shoppers toward purchase. It uses behavioral triggers and smart product recommendations to convert browsers into buyers, a core capability that Gorgias's support-focused AI doesn't offer.

Native Shopify Product Intelligence Out-of-the-Box

Carti's AI automatically ingests your entire Shopify product catalog, understanding specific product attributes and store policies without any manual training or knowledge base setup. This deep, native intelligence allows for highly accurate and specific product answers, unlike generic helpdesks that require extensive configuration.

Direct Revenue Attribution for AI Interactions

Beyond just answering questions, Carti provides a clear revenue attribution dashboard. Merchants can see exactly which AI-assisted conversations lead to sales, proving a direct impact on top-line revenue and conversion rates—a crucial metric for sales-driven stores.

Simplicity and Cost-Effectiveness Built for Merchants

Designed for Shopify merchants, Carti offers a 5-minute setup with zero coding. Its pricing model is built around visitor volume, starting free and scaling, making it significantly more accessible and cost-effective than Gorgias's ticket-based pricing with additional, per-resolved-conversation AI agent costs.

Switching from Gorgias to Carti? Here's how.

Install the Carti app directly from the Shopify App Store (it only takes about 5 minutes, no coding needed).

Carti will automatically begin ingesting your product catalog, store policies, and FAQs from your existing Shopify content.

Optionally, review Carti's initial responses and customize your brand voice settings within the Carti dashboard.

If you're currently using Gorgias for your on-site live chat, disable their chat widget to avoid conflicts and allow Carti to take over.

Start seeing Carti proactively engage your shoppers, answer product questions, and drive sales on your store.

Common questions

The Bottom Line

Carti

Wins 6 categories. Best for merchants focused on revenue and conversions.

Gorgias

Wins 3 categories. Strongest in 150+ integrations — the widest integration ecosystem for sho.

Choose Carti if you want an AI that actively drives sales with proactive engagement, cart recovery, and revenue attribution. Choose Gorgias if you prioritize 150+ integrations — the widest integration ecosystem for shopify helpdesks and no per-seat/agent fees — unlimited team members on all plans.

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