Carti + Zotek Pixel
Zotek Pixel is a server-side tracking app for Shopify stores. It sends Meta, TikTok, and Snapchat events through each platform's Conversions API, so your conversions still register when ad blockers and iOS limits get in the way.
Why we recommend Zotek Pixel
Carti helps you convert your paid traffic, and Zotek Pixel makes sure your ad platforms see those conversions. Browser pixels lose events to ad blockers and iOS privacy limits, so campaigns optimize against wrong numbers. Zotek sends the events server-side through each platform's Conversions API, and adds UTM attribution to show which campaigns paid for themselves. When your ad reporting and your Shopify orders don't line up, this is where we'd start.
How it helps your store
- Server-side event tracking through the Meta, TikTok, and Snapchat Conversions API
- Real-time UTM attribution to show which campaigns drove the order
- Auto-syncs your product catalog to Facebook and TikTok for feeds and retargeting
What merchants say about Zotek Pixel
Rated 5.0 from 159 reviews on the Shopify App Store
“Incredible app, it tracks all my sales properly, very high accuracy and speed.”
“The app works great now and the Conversion API integration is running smoothly.”
Put Carti and Zotek Pixel to work
Install Carti in five minutes and connect the tools you already use.
14-day free trial
